ÐßÐßÊÓƵ

More

Dr Amarachi Amaugo

Job: Senior Lecturer HRM/OB

Faculty: Business and Law

School/department: Leicester Castle Business School

Address: ÐßÐßÊÓƵ, The Gateway, Leicester, LE1 9BH, United Kingdom

T: +44 (0)116 250 6512

E: amarachi.amaugo@dmu.ac.uk

W:

 

Close all sections
Open all sections

Personal profile

Amarachi is a Senior Lecturer in HRM/OB. Admitted as Fellow of the Higher Education Academy (HEA) in 2017. Her area of specialism is international HRM – the focus of her PhD. Amarachi’s research interests include International HRM in developing countries (specifically how company policies are implemented) and workplace bullying, particularly in developing countries. Amarachi is one of the supervisors on the HRM Business Research Report module.

Prior to joining ÐßÐßÊÓƵ in August 2018, Amarachi was lecturer at the Universities of South Wales and University of Bedfordshire Business School.

Research group affiliations

People Organisations and Work Institute (POWI)

Publications and outputs


  • dc.title: Modelling the Influence of Urban Morphology on Bikeshare Station Use: A Clustering Approach dc.contributor.author: Moore, Patrick; Amaugo, Amarachi; Deka, Lipika; Budd, Lucy; Ison, Stephen dc.description.abstract: Docked bikeshare schemes have proliferated across UK cities since the first scheme was introduced in 2010. These schemes have been widely adopted for their contributions to decarbonising transport, improving health, and enhancing connectivity through first and last-mile trips. As bikeshare expands to new cities, planners and operators increasingly require a localised understanding of the factors influencing bikeshare use. Urban morphology in UK cities varies widely, however, encompassing differences in street layouts, building design, accessibility, and land use. Meanwhile, industry bikeshare planning guidelines are often broad, without distinguishing between city size and character. These variations pose challenges for bikeshare scheme planning in different settings, emphasising the need for robust, data-driven models that are sensitive to urban context. This paper employs cluster analysis to classify urban areas within several UK cities, with the aim to understand the combined contextual urban factors that influence bikeshare use. This approach, rarely applied in micromobility research, offers a nuanced and unique methodological contribution. The cluster analysis distinguishes between types of residential neighbourhoods, which is a component less commonly incorporated within existing studies. With the data obtained, statistical analysis offers granular insights into the relationship between the built environment and docking station use. It is highlighted that denser residential neighbourhoods with favourable accessibility have consistent associations with trip generation, while accessible suburban neighbourhoods are more varied. The findings have implications for both initial planning and scheme expansion, relevant to station location optimisation, forecasting future demand, fleet size adjustment and integration with existing public transport networks. dc.description: open access article

  • dc.title: Leadership-as-Sentiments: An afrocentric perspective dc.contributor.author: Mumbi, Henry; Eyong, Joseph; Amaugo, Amarachi; Muskwe, Never dc.description.abstract: This paper examines how sentiments shape perceptions and practices of leadership in 20 local community councils in four African nations: Cameroon, Nigeria, Zambia, and Zimbabwe. Theorizing emerged from data derived through interviewing, observation and historical culture analysis. Applying psychoanalytical discursive approaches and exploring through narrative encounter, microstoria and interpretation, findings indicate that sentiments is central to the conceptualization and practice of leadership in context. This makes reciprocity, respect, resilience, and representation essential for effective leadership. The sentiments perspective to leadership poses a challenge to the dominant focus on leader traits, behavior, and leader-follower dialogic dominant in mainstream accounts of leadership. The paper adds impetus to the new discourse on sentiments in leadership in cross-cultural leadership studies and locates avenues for future research. dc.description: The file attached to this record is the author's final peer reviewed version. The Publisher's final version can be found by following the DOI link.

  • dc.title: Docked bikeshare: A review of the interrelationship between socio-economic disadvantage and the built environment. dc.contributor.author: Moore, Patrick; Lipika, Deka; Amaugo, Amarachi; Budd, Lucy; Ison, Stephen dc.description.abstract: Promoted for their contribution towards decarbonising transport, encouraging modal shift, and improving health outcomes, bikeshare schemes (BSS) have developed worldwide. However, evidence suggests that fixed docking stations are often disproportionately located in white, high-income and high employment areas. Consequently, certain (often disadvantaged) communities may not be able to benefit as much as others from BSS. Interrelated issues concerning the built environment and socio-economic disadvantage include inequities related to population and residential accessibility, cycle lane access, docking station density and location, integration with public transport, access to city centres, universities, and unsafe areas. The paper reviews these aspects and discusses their implications for docking station planning practices that incorporate built environment insights and facilitate equitable access and use. Future research directions pertaining to examining the interrelationship between the built environment and disadvantage are suggested. dc.description: open access article

  • dc.title: Organization culture types and the replication of transferred human resource management practices in multinational subsidiaries in Nigeria dc.contributor.author: Oseghale, Raphael; Pepple, Dennis; Ifere, Simeon; Amaugo, Amarachi dc.description.abstract: Purpose - Given that institutional and cultural factors affect the transfer of HRM practices between multinational companies (MNCs) and their subsidiaries, our paper set out to investigate the explanatory mechanism for the replication of transferred HRM practices and the factors likely to influence the choice of transfer mechanisms. Design/methodology/approach - Using an exploratory qualitative approach, 40 interviews were conducted with senior managers and employees in two MNC subsidiaries located in the alcoholic beverage and oil industries in Nigeria. Findings - Our findings suggest that organizational culture (OC) was the mechanism for MNC HRM replication and inhibition. In addition to explaining the mechanisms for HRM practice replication, we developed a conceptual framework to explain how clan and hierarchical OC influence the extent to which human resource (HR) practices are replicated or inhibited and how institutional and cultural factors influence the choice of OC. Originality/value – Our study uncovered that MNCs deploy hierarchical OC to oversee the replication of transferred practices. Interestingly, we found that institutional and cultural environments were key factors that influenced the choice of mechanism for overseeing the replication of HR practices. Our conceptual framework can help managers of MNCs to understand how to replicate transferred HRM practices in developing countries. dc.description: The file attached to this record is the author's final peer reviewed version. The Publisher's final version can be found by following the DOI link

  • dc.title: International Human Resource Management in Emerging Multinational Enterprises (EMNEs) dc.contributor.author: Al-Husan, Faten Badar; Amaugo, Amarachi; Idiko, Bomanaziba

  • dc.title: DECOLONIZING MANAGEMENT AND LEADING CHANGE THROUGH AFRICAN PHILOSOPHY dc.contributor.author: OSIRI, J. KALU; Amaugo, Amarachi; FRANCIS, JENESHA; OSIRI EMILE, JOHN dc.description.abstract: Africa currently operates and manages her affairs with and from a colonial perspective, in business, politics, and education. Living everyday life through a colonial lens has stunted growth and innovation because instead of using her strengths, which is leading with African management philosophy, Africa continues to operate with a Western framework, that is a system where the toxic influence and effects of coloniality continues to permeate African political institutions, the education system and culture. The authors advocate for a return to indigenous management philosophy, to ensure success and long-term sustainability. This paper sheds light on a historical background of African societies prior to the destruction of her cultures and institutions by slavery and colonialism. The authors offer key differences between African and Western approaches to show why the Western system has failed Africa. Lastly, the authors offer a framework for policy formulation in the form of propositions. dc.description: open access journal

  • dc.title: An Integrative Review of Research into Black African Migrant Women Entrepreneurs Access to Leadership Development Skills dc.contributor.author: Chitembo, Amina; Kambashi, Ngosa; Kolade, Oluwaseun; Amaugo, Amarachi dc.description.abstract: This article presents the findings of an integrative literature review (ILR) of studies conducted in a 10-year period from 2010 to 2020 covering the contribution of Black African Migrant Women (BAMW) Entrepreneurs in the host country and sustain family in the home country. Furthermore, it highlights the psychological impact of pressure to earn a living juxtaposed with the expectations of their highly skilled status. The review underscores how their intersectionality leaves them predisposed to multiple barriers and disadvantages in the labour market and entrepreneurship. Thus, making an important scholarly contribution by offering further insights on intersectional complexity, women’s entrepreneurial skills and contributions, and self-inclusion drawing from lived experiences of BAMW. Finally, the paper signposts areas for further research into BAMW’s entrepreneurial motivations and outcomes at this critical juncture in participation of women and migrants in the achievements of the United Nations (UN) Sustainable Development Goals (SDGs).

  • dc.title: DOES ENTREPRENEURIAL EDUCATION MATTER IN THE CULTIVATION OF BUSINESS ENTREPRENEURIAL INTENTIONS AND SOCIAL ENTREPRENEURIAL INTENTIONS? dc.contributor.author: Osiri, Kalu; Kungu, Kenneth; Amaugo, Amarachi; Francis, Jenesha dc.description.abstract: This study examines whether or not entrepreneurial education can predict business entrepreneurial intentions and social entrepreneurial intentions. This research draws primarily from the analysis of survey data of collegiate students as well as relevant literature in the field. In addition to entrepreneurial education, the effect of gender on entrepreneurial intentions was also examined. Results of this analysis can be used to foster increased entrepreneurial activities within the collegiate community. dc.description: open access journal

  • dc.title: Developing healthy weight maintenance through co-creation: a partnership with Black African migrant community in East Midlands dc.contributor.author: Ochieng, Lorraine; Amaugo, Lucky; Ochieng, B. dc.description.abstract: Background: Obesity prevalence in the UK varies according to ethnicity, with children from minority ethnic groups experiencing higher levels, and yet, there is a scarcity of projects that involve minority ethnic groups in the design of interventions to promote healthy weight maintenance. This paper presents an account of the involvement of the participants in a co-creation activity to design public health resources for the maintenance of healthy weight. Methods: The material is drawn from a study that involved Black African parents (n=30) and Health Visitors(n=32), residing and working in the East Midlands, UK, respectively. The participants were purposely selected according to an inclusion/exclusion criterion and invited to participate in seven focus groups (FG) conducted for parents (FG-4) and health visitors (FG-3) at a time and place convenient to the participants. Following the focus groups, the Black-African parents participated in three co-creation workshops. Results: The co-creation activities involved the participants, the researcher and a nutritionist. The outcome was an African heritage eatwell guide and a framework to promote healthy weight, which was well-received when presented to members of the community and local health and social care practitioners. Conclusion: The co-creation process went beyond giving the participant a voice in shaping the promotion of healthy weight within their community, as they also became active participants in the design and creation of the specific public health service. The approach offered the potential for improved levels of community satisfaction for a public health intervention. dc.description: The file attached to this record is the author's final peer reviewed version

  • dc.title: Responsible Education: What Engages International Postgraduate Students – Evidence from UK dc.contributor.author: Igwe, Paul Agu; Rahman, Mahfuzur; Ohalehi, Paschal; Amaugo, Amarachi; Anigbo, Juliana dc.description.abstract: Purpose: Responsive educational approaches focus on a set of well-designed practises intended to create engaging, social cohesion, better knowledge outcomes and excellent students experience. Therefore, this article engages in the discourse of the intersection of psychsociology of learning and student’s engagement, connected to the sense of belonging and theory of planned behaviour (TPB). Methodology: By applying an ethnographic approach and interview of 45 international students from three UK business schools, it proposes that a sense of ‘belongingness’ is a prerequisite for learning, personal and professional development. Due to the exploratory nature of the subject, the use of qualitative methodology turned out to be particularly useful. Indeed, the conduct of in-depth semi-structured interviews, participative observation enabled us to access perceptions of students and compare different points of view. Findings: The findings indicate that international students measure their experience by ‘sense of belonging’, integration and engagement on many interrelated and influential factors. English proficiency and employability skills are major concerns. The kinds of support students received and the quality of feedback from tutors is important for International studies integration and sense of belonging. Originality: The findings of the critical elements of the engagement and experience of international students have both policy and practical implications given the high demand for UK universities by foreign students. Although, this article is based on findings from UK higher education institutions (HEIs), the insights are of relevance to many countries such as Australia, Canada, Germany, France and the US who have a significant proportion of overseas students. Keywords: Sense of Belonging; Student Engagement; Student Experience; Teaching and Learning Pedagogy; International Students. dc.description: The file attached to this record is the author's final peer reviewed version. The Publisher's final version can be found by following the DOI link.

Research interests/expertise

People Organisations and Work Institute (POWI)

Main research interests borders around international and comparative HRM, SMEs and knowledge transfer, knowledge management and transfer practices, SHRM, change management, talent management, learning and development management, leadership development, workplace bullying, cross-border mergers and acquisitions and cross-cultural communication.

Areas of teaching

  • Comparative and International HRM (Postgraduate)
  • HRM in the Workplace (Undergraduate)
  • Globalisation and International HRM (Undergraduate)
  • Introduction to HRM (Undergraduate)
  • Dissertation Supervision

Qualifications

PhD, University of Bedfordshire

MA IHRM, University of Bedfordshire

MBA, Wisconsin International University USA

BSc (Hons), Abia State University, Nigeria

Fellow of Higher Education Academy (HEA)

Postgraduate Certificate in Teaching in Higher Education, University of Bedfordshire

Certificate in Research Supervision, ÐßÐßÊÓƵ

Courses taught

HRM in the Workplace (2nd year UG module); International HRM module (MA/PGDip)

Membership of professional associations and societies

Academy of International Business (AIB) 2015 to date

British Academy of Management (BAM) 2016 to date

African Academy of Management (AFAM) 2018 to date

Fellow of the UK Higher Education Academy

Projects

Amarachi's current research projects are:

  1. Workplace bullying & harassment: African, Middle East and European perspectives
  2. Feminism and Work in the Nigerian context: Towards women empowerment in male dominated cultures
  3. Integration Mechanisms Utilised by Multinationals from Emerging Markets

Consultancy work

Provided training for National Chemical Security Training Conference for the Nigerian Army (2018)

Current research students

Kennedy Dagu 2nd Supervisor

amarachi